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A CITY RISES on 22 November, 2009
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| The city we love, the city we take pride in being a part of, Vadodara will soon come alive with vibrancy, energy and enthusiasm. Its glorious legacy of art, culture, values and sports will be rediscovered. For long, the city has been known as a prime hub for education, engineering and entrepreneurial character and now its time to shine has come again. Our beautiful city will bask in the sun again. |
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The Vadodara Marathon is set to be a messiah who will evoke a spirit of togetherness and unity among the people of Vadodara, a spirit that is dynamic, vibrant & energetic and which will get Vadodara up and going. Which will take Vadodara ahead in art, culture, sports and harmony. The marathon will evoke emotions, encourage thought and enlarge the vision of the people while enthusing them to go…go on and ahead. Its energy will prevail all over the city and keep it on the GO. |
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An independent Chapter - 25 non profit company |
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Objective of holding annual marathons in Vadodara
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Raise money and momentum every year for a cause |
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Beneficiary of this marathon will be a project under Public – Private partnership |
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Patrons comprise Mayor, MP, Chancellor MSU, Police commissioner Vadodara,Vadodara Municipal Commissioner, Vadodara Collector and other dignitaries of Vadodara. |
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Organizing committee comprising citizens of Vadodara representing a broad spectrum of life led by Shri Rakesh Asthanaji,I.P.S Commissioner of Vadodara.
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| The beneficiary of the Vadodara Marathon 2009 shall be The Vadodara Traffic Education Trust.
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| How has VTET made our Lives Safer and Easier ? |
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How has VTET made our Lives Safer and Easier ? |
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Awareness of traffic rules and regulations among the public.
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Tackling cattle menace on the roads. |
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liaison between various agencies involved in provide pulblic utilities and amenities empathically and in a planned manner.
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Traffic engineering aspects consisting of various Signage's, CCT
cameras, Traffic signals, roundabouts, Islands, Zebra Crossings, Roadd,Designs etc. |
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| WHY MARATHON ? |
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Running is the simplest of exercises |
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Extrapolate this running to running for a great cause on a greater platform |
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A platform for Barodians to come together in a celebration that cuts across social and economic barriers |
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The Common Man, The Corporate Czar, The Politician, The Socialite and the physically challenged on one platform |
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Make citizens feel that they have contributed to change in Vadodara
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Lets invoke the spirit of Vadodara
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running for a cause-vadodara
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People will run & donate because it is a great way to show that they care for the city of Vadodara and they can serve the society |
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It facilitates the unification of Vadodara to work towards common goals and bringing about equality in society |
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It is an event that stirs the conscience of every citizen, encouraging them to reach out in aid of a cause of charity
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what happens on 22 November |
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50,000 Citizens run for Vadodara, at least 2,00,000 support them |
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21 kms of Vadodara comes to a standstill for the marathon |
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Only marathon of its type in Gujarat and probably the single largest mass participation event in the state |
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Massive unification of Vadodarians and the town begins to think about the environment and aura around it
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A Closing Ceremony with Prizes and a large rock show were spirit of vadodara rocks. |
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methods of raising pledges(funds)
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iRun
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Comprise Individual citizens who will run in the race and who will raise pledges |
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Any amount from friends, relatives, associates etc |
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Will receive participant kits ,certificates of participation and passes for closing ceremony |
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 iPledge for Vadodara: |
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An internet campaign for Non resident Barodians |
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Contribute online any amount starting from USD 25 |
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Awarded a digital certificate regarding their contribution towards Vadodara |
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 Corporate Challenge – Companies |
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Contribute a minimum of Rs.2.5 lacs and send a group of up to 300 employees to participate
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Each employee is motivated to raise any amount in pledges |
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There would be a special award also for these companies and passes for closing ceremony
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 Dream Team – Families / NGO’s / Groups |
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To be a Dream Teamer an upfront amount of Rs 1 lacs is required and the team will be given special branding. |
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Under this category we want large families, social groups, NGO’s and other groups to participate with pride |
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Event Sponsors – There are 15 events available for sponsorship at a price of Rs 5 lacs each |
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Sponsors Gates and Banners: Sponsor gates and banners in events and along the marathon route and get mileage for your products or organization |
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Citizen Donors: Leading Citizens who do not want to run can donate for the cause of Vadodara |
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Runner Sponsors: Not everybody in Vadodara can afford Rs 300, Runner Sponsors can sponsor 1000 runners 3 lacs |
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The key Sponsor categories
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Possible categories of sponsors
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Title sponsor |
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Airline partner |
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Supported by |
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Travel partner
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Under the aegis of |
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Timing partner
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Hospitality partner |
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Radio partner |
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Broadcast partner |
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Medical partner
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Channel partner |
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Internet partner
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Print partner |
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Promoted by Partner |
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Logistics partner |
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Institution partner |
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Water partner |
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Logo Partners-Users of Logo |
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| vadodara marathon-steps already taken |
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A Board of Patrons, An Organ sing Committee and Several Committees like Fund raising, Physical route Committeee,Media and PR ,Event Marketing and Registration, Finance Committee and Technical Committee in Place with a Full Time Convener Shri Sailesh Shah
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Full Fledged Offices at Police Bhawan, Jyoti Ltd and Key meetings at Jewel Brushes Pvt Ltd |
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Shri Yusuf Pathan and Irfan Pathan Signed as Brand Ambassadors |
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Support from Organizations like IMA, Lawyers, CA’s, Hotel, FGI, VCCI and 16 other Chambers of Industry, Round Table, Rotary Lions and other NGO’s |
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In principle registration in International Society of Marathon , Fifth City after Mumbai, Delhi, Bangalore, Hyderabad |
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Meeting of Leading citizens on 27th August 2009 |
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Press Conference - 4th September 2009 |
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Inauguration of Registration-Celebrity run on 6th September 2009
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take aways for sponsors
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T Shirt Branding. |
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Event Sponsorships. |
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Sponsoring Charity run |
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Registration kiosk at Major Garba’s |
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35 Hoardings at Prominent places. |
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Radio and Media coverage in form of Contents and Advertisements. |
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Marathon Time Clocks at Prominent Places in Vadodara. |
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Use of logo on Stationary and their company’s advt for one year. |
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Gates /Banners /Posters etc on the 21 kms route of Vadodara Marathon. |
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BUILDUP EVENTS
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Painting Competition |
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Wall Canvas |
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Medical Check up Camp |
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Rangoli Exhibition |
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Paintings Auction |
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Three Day Cricket Tourney |
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Table Tennis (Vadodara Open) |
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Golf Tourney |
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Fly Past |
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Treasure Hunt |
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Ghazal Evening |
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Multiplex / Mall activation |
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Bikers road Show |
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Sound & Light Show |
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So, As Gandhiji said
“Be the change you want to see”
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Thank you for your valuable time.
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